Agency Work

Graphic Designer, Brand Identity & Print Pieces

Posture Interactive is a full service branding agency. As a full-time graphic designer, I supported the overall brand ethos by managing creative approaches including design concepts, branding, package design, and art direction for clients' campaigns.

Wilt's Chocolate Smothered Berries

Wilt's Chocolate Smothered Berries is a chocolate covered strawberry stand in Reading Terminal Market located in Philadelphia, PA. I spearheaded their rebrand which consisted of brand identity, logos, icons, and merch concepts. The founders wanted a fun and Gen-Z focused brand to stand out in the busy and saturated Reading Terminal Market.

Business Branding

Social Icon

Cup Design

Hat Mockup

Wall Logo Design

Merch Mockup

Cold Espresso by Electric City Roasting Company

Cold Espresso is a cold brew concentrate by Electric City Roasting Company. ECR wanted a sleek and elegant design for their new cold espresso bottle. The challenge was to create an enticing package that would create a desire for an espresso martini on the bar shelves.

Product shoot was not taken by me.

Bottle Photoshoot

Bottle Dieline Print File

Bottle Photoshoot

FitAF

FitAF is a nutrition meal preparation service based in Scranton, Pennsylvania. The owner, Jordan wanted billboard and social media awareness advertisement. Engineering the public to recognize the FitAF green, orange, and blue colors as a unmistakable FitAf ad. Along with emphasizing the bright green bag as a recognizable brand piece rather than just a throw away package the food comes in.